|
Annual Advertising Budget for Products/Brands of Food and Beverages in the US, 2001 |
|
| Product/Brand |
$$ in Millions |
|
|
|
| Beverages |
|
| Coke, Diet Coke |
$224.0 |
| Pepsi, Mountain Dew |
$226.0 |
| Kool-Aid |
$15.9 |
| Dasani Bottled Water |
$26.4 |
| Aquafina Bottled Water |
$13.2 |
| Candy |
|
| Nestle candy |
$65.0 |
| Hershey's candy |
$55.0 |
| M&M's candy |
$46.8 |
| Snickers candy bars |
$46.4 |
| Reese's candy |
$22.7 |
| Snack Chips |
|
| Frito-Lay & Frito's chips/snacks |
$24.8 |
| Dorito's tortilla chips |
$20.9 |
| Ruffles potato chips |
$19.3 |
| Bugles corn snacks |
$13.4 |
| Fast Food Restaurants |
|
| McDonald's |
$635.0 |
| Burger King |
$298.0 |
| KFC |
$206.5 |
| Taco Bell |
$179.4 |
| Pizza Hut |
$148.0 |
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Source: Advertising Age. June 24, 2002. | |
Story and French International Journal of Behavioral Nutrition and Physical Activity 2004 1:3 doi:10.1186/1479-5868-1-3 |
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